Frequently Asked Questions?

Why not use stock footage?

Many websites offer stock video footage, either free or relatively inexpensively & they can be useful from time to time.  But relying on stock footage for all your videos is risky for two reasons - firstly, you are not able to showcase your own unique brand and specific products or team, and secondly, your competitors could be using the same footage in their ads, diluting the impact and benefit for you both.  

The power of video lies in its authenticity, which is why original video is far better for your marketing campaigns.

Do I need a videographer or agency?

No, you don't.  The beauty of Video Sherpa is that you can do all your own video production in-house.  

Outsourcing video production can cost between €1,200 - €5,000 per video and takes an average of 5 days.  Creating the videos in-house with Video Sherpa costs just €90 and takes an average of 3 hours.  Plus, you retain all the original footage to re-use again in future projects, saving you more time and money in the long run.

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I've never shot video before, where do I start?

We provide you will all the equipment, software and training you need to get started.  Our AI workflow takes you step-by-step through the production process and our training is industry-led, so you will learn all the tips and tricks that the professionals use to create high-impact videos.  You will also have access to our Learning Hub, which is filled with helpful video tutorials and resources.

Why is Video Sherpa better than other platforms?

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Video Sherpa is the only end-to-end video platform, where you shoot all your own footage, edit your clips together with captions, music, voiceovers & branding and then publish directly to your social channels or share on websites and in email campaigns - all from one central dashboard.

Crucially, Video Sherpa also includes a Digital Asset Library where you can store and manage all your own video footage, ready for repurposing in future videos.  And, as Video Sherpa is cloud-based, you and your team can collaborate in real time on video projects, no matter where you are in the world.

I don't have time to shoot video?

When you see just how effective video content is for driving customer engagement and conversions, can you afford not to create video content?  Even outsourcing video production to an external agencies will take time - you have to write a brief, organise the shoot, review the draft footage and submit feedback - a process that takes 5 days on average.  

Creating this same video yourself in 3 or 4 hours, and retaining all the footage for future use, is a far more effective approach and gives your company a clear advantage.