Transform Student Recruitment with Student-Generated
Video Stories

Let your students create personal, engaging videos that resonate with their peers.
We provide all the tools, training & tech they need to create content on your behalf,
inline with brand guidelines and all approved by the College.


What is Video Sherpa?
Your Students are Pretty Persuasive

Your students are the most credible salespeople for your Institution, and authentic student video stories are powerful in student recruitment.

You want more videos for your college marketing campaigns without the associated production costs.

We can help you gather compelling stories directly from your students, which will influence and inspire prospective students.


Young Student
Showcase Your Distinctiveness
& Dispel Misconceptions

Higher Education recruitment is very competitive.  It's important to show prospective students what makes your institution the perfect fit for them.

By using your own student's stories, voices, and unique experiences, you can capture and reflect the true vibrancy of your institution.

Student videos are also a great way to address and dispel myths or misconceptions about your institution and stand out amidst the myriad options facing your prospects.

“4 in 10 international students say stories from current & former international students are most useful when deciding where to study abroad.”

Source: QS International Student Survey 2021

Making it Easier to Make More Video

Your marketing team is already over-stretched.  But, you have a campus full of digital natives and confident content creators.


So, take advantage and work with your students to create original video stories that paint an accurate picture of life on campus.

  • We supply the video production kits, filming & editing software, and training to empower your student creators.

  • You control access to your Video Sherpa platform, assigning video projects to specific students.

  • Your students use our guided filming app to shoot original content and tell stories from their perspective.

Person in front of Camera
  • You approve final edits and publishing controls to ensure brand guidelines and messaging are always on point.

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Control Access, User Permissions & All Video Assets

Video Sherpa's video platform lets you work with multiple co-creators - students, faculty, staff - and manage all your video assets in one place.

  • Own and control the rights to all content created by your users.

  • Customize user permissions and control who can access different areas of the platform.

  • Collaborate with multiple users at any time and keep track of all comments in our built-in comms channel.

Create Once,
Publish Everywhere

Easily re-use and re-purpose your video footage in different projects, so you get maximum value from all your video clips.

Your Video Sherpa Asset Library enables you to store, tag, and manage video clips from users in one central database.

You can share this valuable footage across your content creation team or restrict sensitive clips unsuitable for public access.

Empower your campus community to create
persuasive, engaging & authentic video content
that distinguishes your college.

Young Female Student
Smiling Girl

Free Guide

A Guide to Student Generated Video Stories.

Filled with useful tips on how to easily collaborate with students to create video content.